Where are they? - How will they find me?
Where are my potential clients located?
What media do my potential clients use?
Possible client groups
Food Retail - Packaging, Branding
Fashion Retail - Labels, Bags
Magazines - Typography, Layouts, Advertising
Music Industry - Record labels,
TV/DVD - Interface
Who is my competition?
Fellow peers, experienced designers, graduates with more/higher qualifications.
The Graphic Design market for editorial design.
Local: Creative Review, London
National:
European:
Transnational:
Political
Economical
Social
Technological
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